It's All in the Details: Indoor Ag-Con's EVENT at HELEN MILLS

Indoor Ag-Con, the US indoor agriculture’s industry’s leading conference, hosted their first New York conference at the HELEN MILLS Event Space and Theater. The one day, fall event featured 12 industry leaders discussing their visions, from bringing open source big data to farmers and hydroponic growing techniques. Speakers included CEOs from See Jane Farm, Agrilyst, Sundrop Farms, BrightFarms, and more. In addition to gathering great talent, the event was brilliantly produced. Below are some of the highlights with accompanying photographs.

The event planning team used fun, eye-catching graphics to brand the event throughout the venue. From portholes on the venue doors (pictured below) to gobos to attendee gift bags, the team didn't miss an opportunity to communicate with guests.

A wider view (below) of the event's signage which utilized HELEN MILLS' street-level door portholes and sidewalk showcase. The portholes features the partner logos, in addition to the event's branding.

The event featured 12 keynotes from industry leaders in the HELEN MILLS Theater (below). While most of the attention was focused on the speakers, guest were welcomed to the presentations by individual gift bags with fun giveaways and groundbreaking industry research.

The lunch featured unique centerpieces: hydroponically grown radishes and beets grown by one of the event organizers. These were not only unexpected but were a perfect match for the topics of the day. The apples brought an intense pop of color.

The event was catered by the talented Harvest Real Food Catering, who sources many of their ingredients from the nearby Hudson Valley. The meal was wonderfully put together, from the butter dish garnished with a fresh sage leaf (below) to the mouth-watering French cut cider braised chicken breast with roasted brussel sprouts. 

For More information on Indoor AgCon check out their website.

Thinking of hosting a conference or other event? Contact us for more information or check out more of our recent events:

Fort Worth Comes to the Big Apple

The Fort Worth Convention & Visitors Bureau brought the three 'B's - Barbecue, Boots, and Bulls - to their event at the HELEN MILLS Event Space and Theater. The 2016 NYC Media Preview showcased what the 'City of Cowboys and Culture' has to offer, including attractions like the Stockyards Station, the Fort Worth Zoo, and the Firestone & Robertson Distilling Co. 

The event featured eye-catching signage both inside and outside the space, unique bar decor, and some surprise guests (hint: Jack the penguin made an appearance). Take a look at the galleries below for images of the event.

The Event Included Eye-Catching Branding...

Unique Bar Decor

Texas You Want wall projection

Surprise Guest Appearances

Fort Worth stock yards with longhorns

...and of Course, Tasty Eats - Texas Style

Menu with salad display

About the Fort Worth Convention & Visitors Bureau: The City of Cowboys & Culture is the 16th-largest city in the United States and part of the No. 1 tourist destination in Texas, welcoming 6.5 million visitors annually. Fort Worth is comprised of seven primary entertainment districts each offering distinct dining, shopping, entertainment and cultural amenities. In only a few days you can enjoy a range of experiences: from NASCAR racing to rodeos, world-class museums to cowboy cuisine, boutique shopping to a Top 5 zoo, biking to horseback riding. See more here.

Want to learn more about hosting your event at HELEN MILLS? Contact Us or check out more recent events below.

KC Makeup 101 Master Class at the HELEN MILLS Theater

Celebrity makeup artist, image and skin care consultant, Karuna Chani, held her Makeup 101 Master Class at the HELEN MILLS Theater. The workshop focused on educating women in the Indian and South Asian Communities to "love their beauty, enhance their beauty and reap the 'confidence' rewards." Topics included finding the right foundation for your skin tone, highlighting and contouring techniques, and creating a professional look.

Below are photos from the event, courtesy of Tara Sharma Photography.

Karuna applying makeup to the model. A close-up image is projected on the theater screen for the audience to see the fine details. Photo by Tara Sharma Photography.

Close-up of Karuna applying makeup to the model. Photo by Tara Sharma Photography.

The model poses for the audience. Photo by Tara Sharma Photography.

Karuna led the audience through each step of the process. Photo by Tara Sharma Photography.

Karuna speaks with fans after the tutorial. Photo by Tara Sharma Photography.

Karuna Chani of KC Makeup is an internationally recognized make up artist, image and skin care consultant. For more information, tutorials, and photos, see here.

Looking to host your own event? Contact our team for more information or check-out or galleries for more photos.

Lincoln Showcases Concept Car, Packed with the Latest Tech

Lincoln gave an eager crowd a sneak peak of the elegantly designed Continental Concept car, which is set to be available in 2016. A panel spoke on the cars features and answered questions.

The car was beautifully presented, complete with a standalone seat (pictured above to the left) that heats, cools, massages and adjusts to the driver or passenger in a total of 30 ways. The event also featured elegant florals, furnishings, and a quick breakfast for attendees - all pictured below.

The event featured a seating area with silver and white furniture accented with beautiful floral arrangements, where guests were invited to enjoy their time (pictured below).

A panel spoke on the car as guests looked on. Guests were then encouraged to take a first hand look at the car and interior and try out the high-tech seat.

Planning an Auto Event? Contact Us for more information or visit our Auto Events page.

For more information on the Continental Concept car, visit Lincoln's website featuring gorgeous photos of the interior.

Ooyala Forum Covers Top Video Trends

Ooyala, a leading innovator in premium video publishing, analytics and monetization, held two half-day forums, covering topics such as data and adtech trends, a customer spotlight with Business Insider, and product showcase and networking reception.

Ooyala's signage greeted visitors as they arrived for presentations in the HELEN MILLS Event Space.

In a session called 'The OTT Playbook: Success Factors for Video Services' (pictured below), Jim O'Neill, pricincipal analyst of Videomind, Jonathan Wilner, VP of Products and Strateg, and Ooyala partner, Vindicia, discussed how to continue to drive momentum for your video business in a quickly changing landscape. 

Check out the following links for more details on the days agendas (morning and afternoon).

About Ooyala: Ooyala, a Telstra subsidiary, is focused on providing advanced solutions to help video publishers apply big data analytics to deliver better, more personalized viewing experiences across all screens; build bigger, more engaged audiences; and drive more revenue with IP-delivered video. More here.

Looking to host your own tech event? Contact Us or check-out our event galleries.

Guest Post: ThetaHealingNYC Workshop at HELEN MILLS

Guest Author: Tara Greenway, Master ThetaHealer and Co-Founder at ThetaHealingNYC

ThetaHealingNYC, a healing center and ThetaHealing school located around the corner from HELEN MILLS at Broadway and 26th Street, hosted the founder of ThetaHealing, Vianna Stibal, for an intensive six-day workshop. Ninety participants came from across the country and around the world, and the strength, drama and humor of Vianna's teaching could be felt in the rapt attention of every student -- the only sound while Vianna spoke (besides lots of laughter at her many stories) was the murmur of the interpreters as they translated her words.

ThetaHealingNYC hosted Vianna Stibal’s Basic and Advanced DNA Instructors classes at the HELEN MILLS Event Space. Photo Credit: Life in Bleau

Vianna Stibal, who founded this mind/body healing technique about twenty years ago, is the author of five Hay House books about healing. ThetaHealing is a popular and rapidly-growing technique that now has certified schools in over a dozen countries and practitioners in over a hundred countries. ThetaHealingNYC, founded two years ago, is the first ThetaHealing school on the East coast of the U.S. 

ThetaHealingNYC hosted Vianna Stibal’s Basic and Advanced DNA Instructors classes at the HELEN MILLS Event Space. Photo Credit: Life in Bleau

The workshop was an in-depth training about ThetaHealing, a technique that utilizes the theta brainwave to create permanent change on the cellular level, which transforms people's lives emotionally, spiritually, and physically. Besides the lectures, there were many hands-on break-out sessions, in which students worked on each other to put into practice what they had just been taught. At breaks, organic tea and coffee was served, and many crystals, supplements, and oils as well as organic cotton and hemp "I Theta NY" t-shirts were offered for sale. 

The event featured a Tea Station by MissTea for guests as well as merchandise for purchase. Photo Credit: Life in Bleau

Participants expressed how much they loved the workshop, the space, and the city of New York, and Vianna hopes to return to teach more workshops as soon as she can fit NYC back in to her busy speaking schedule.

About ThetaHealingNYC: Individual healing sessions and ThetaHealing classes are available at ThetaHealingNYC; to learn more go to thetahealingnyc.com or email info@thetahealingnyc.com. 

About the Photographer: Elyza Bleau takes her whimsical and riotous nature and blends it with her talents of putting people at ease to blend art and real life for Life in Bleau. She loves capturing moments in time and bringing out the true essence of a person.  See more at lifeinbleau.com, Facebook, or Instagram.

Looking to Host a Workshop? Contact Us to learn more about HELEN MILLS Event Space and Theater or check out our Photo Galleries.

AICP Week's 2015 Base Camp Explores & Honors Creativity

The Event

Last week, HELEN MILLS was home to the Association of Independent Commercial Producers's (AICP) Week 2015 Base Camp, complete with hands-on virtual reality demos, panels featuring industry-leaders and visionaries, and of course ample networking. Panelists included executives and directors from GE, BBDO, Johannes Leonardo, 72andSunny, Facebook, BBH and more. Topics ranged from content development, creative partnerships, consumer marketing and logistical considerations for production.

In the same week, AICP held their Next Awards and AICP Show in NYC, honoring industry leaders in categories ranging from Direction to Animation to Humor to Student Work. For more information and a full list of the winners, see here.

Presentation during AICP Week 2015 Base Camp in the HELEN MILLS Theater

Virtual Reality Immersion

In addition to the impressive speakers as well as talent showcased, the event featured five companies on the vanguard of Virtual Reality (VR) production and technology. Guests were able to explore first-hand the work of industry leaders Framestore, M ss ng P eces, Mirada, Tool of North America, and VRSE.works.

'Walking New York' by VRSE.Works

As part of the VR experience, Virtual reality production company VRSE.works showcased their recent collaboration with the New York Times, a film called 'Walking New York.' Guests were able experience intimate brainstorming sessions with the producers as well as stunning aerial views of the city from the edge of a helicopter seat. If you'd like to experience the project and film on your phone, check it out on Google Play or in iTunes App Store.

Learn More

For more photos of the week's event at HELEN MILLS, check out AICP's Flickr page and select the 'Base Camp' albums.

More about AICP: Founded in 1972, by a small group of television commercial production companies concerned with a single issue, today's AICP has grown to represent exclusively, the interests of companies that specialize in producing commercials on various media - film, video, digital - for advertisers and agencies. AICP members account for 85 percent of all domestic commercials aired nationally, whether produced for traditional broadcast channels or non-traditional use. See AICP's website for more information.

Having a Tech Event and Looking for the Right Space? Contact Us to learn more about HELEN MILLS Event Space and Theater or check out our Photo Galleries.

TV One Upfront Showcases Talent Over 5 Days

TV One showcased their new programming during their 2015 Experience Upfront at HELEN MILLS, which spanned five days of events including a fashion show, whiskey tasting, performances, and celebrity-filled music events.

The invite-only crowd got a first look at both new shows and upcoming seasons for returning shows including: Hollywood Divas, Fatal Attraction, Born Again Virgin, and The Weekly Show. See here for Ad Week's coverage of the event. 

Photos from the event below highlight how the team expertly transformed the venue to reflect the TV One brand and to suit the various types of events that were held  - from fashion show to dining experience to cocktail reception.

Photos from the Event

The Entryway, the space exuded luxury and comfort. Images of icons flanked each of the walls. The TV One team made great use of the venue's gallery molding to hang lighting and set up gobo projections.

The Bar, TV One's branding was prominent throughout the venue. The bar was flanked by high stools to add extra comfort without limiting access for guests.

Seating for VIP Lunches Guests were treated to intimate meals for some of the presentations. The tables were set with gorgeous flower centerpieces, delicate chargers, and crisp white linens.

The Lounge Area was a great place for guests to mingle and talk about the presentations. The scene was set with comfortable couches, decorative sculptures, inspiring books and photographs along the walls.

Want to know more?

About TV One: TV One is a fast growing cable network that now serves 57 mllion households. Combining hit sitcoms, big studio movies, irrverent reality television and newsworthy specials, TV One delivers real life and entertainment programming from the African American point of view.  See more on their website.

Looking for a Venue for your Next Press Event? Please Contact Us for more information or Press Event Gallery Page for more information.